2019 Cheerwine Festival

Ring in Spring


 Saturday, April 6, 2019

11:00 A.M. – 2:00 P.M.

in Historic Salisbury!



Ring in Spring will take place at Gateway Park (Corner of E. Innes & N. Depot Street). There will be Free Easter Bunny photos, crafts, activities, Hay rides, Icees and more. The “fill your own Easter basket” activity will take place in and throughout our Downtown Shops. 

If there is rain, any changes will be announced via all social media outlets and Nixel. 

A professional photographer will be onsite offering
FREE photos with the Easter Bunny

While you wait, enjoy spring crafts,
snacks and family fun.
Then, spend the afternoon shopping and strolling
in downtown boutiques and gift shops.


– Fill your own Easter Basket –

Pick up a map at Gateway park beginning at 11 AM.
Follow the map to participating businesses to
gather eggs and treats to fill your basket.
This is a free event, but quantity is limited. First come, first served. One basket and map per child.


 – Free Hay Rides – 

Santa & the Grinch at the Bell Tower

Saturday, November 25th

11:00 AM – 2:00 PM

Come and have your picture taken!


The holiday cheer continues in downtown Salisbury with Santa Claus and the Grinch Antique Fire Truck Rides on East Innes Street in front of the Visitors Center. After, wrap up your holiday shopping early, enjoy a meal with your family, or simply enjoy the festive atmosphere of downtown with an afternoon stroll.

FREE event, open to the public.

The event is weather permitting, no rain date.

Holiday Night Out

An annual tradition on Black Friday

in historic Downtown Salisbury!

An annual tradition on Black Friday in historic Downtown Salisbury, all are invited to share in holiday cheer while enjoying unique shopping opportunities in our many charming shops during Holiday Night Out.

East Fisher Street will be transformed into Downtown Salisbury’s very own Winter Wonderland! Stop by and visit with Santa & the Grinch (5-9 pm) while enjoying live music from Lee and Allison Crowell Music (6-8 pm). Enjoy free holiday hayrides, make your own Christmas tree ornaments, take part in a fake snowball fight, and play in the bounce house.

Keep an ear out for holiday carols by Victorian Voices who will be strolling around downtown. A giant Charles Dickens (stiltwalker) will be making a special appearance from 6-8 pm. East Coast Giants Stiltwalkers

Get your holiday shopping done early in downtown Salisbury. Stop by one of our many boutiques or specialty shops to find the perfect gifts. Be sure to dine in one of our many fabulous restaurants, bakeries, coffee shop, or candy store. Downtown Salisbury IS the Place for the Holidays and a Carolina original since 1753.

Rail Walk Studio and Gallery

Join us for the Opening Reception

Friday, April 7th from 5:30 pm – 7:30 pm

Gallery Gallop – Friday Night Trolley Tour

Join us for Gallery Gallop

Showcasing Downtown Salisbury

Galleries and Artists

June 2, 2017    –   5:00 PM – 9:00 PM


Come to Downtown Salisbury for an evening of late night shopping and dining.  This event will feature a trolley tour of Salisbury’s many galleries and businesses.

Enjoy live music on the sidewalks, food and free family fun.

Click here for a map of the galleries open for the event.

Wine About Winter is SOLD OUT!!

The Fourth Annual Wine About Winter tasting crawl event in Historic Downtown Salisbury, North Carolina on Friday, February 3, 2017 is SOLD OUT!!

The event is from 5:00 PM – 9:00 PM – WILL CALL opens at 4:00 PM.

Wine About Winter tickets include:

one (1) souvenir wine glass
one (1) Sommelier Corkscrew
walking map

AGE RESTRICTION: All ticket holders must be 21 years old or above. State issued photo I.D. showing date of birth required for each ticket holder in order to pick up your items listed above on Friday, Feb. 3, 2017 (regardless of age). Each individual ticket holder must be present when picking up their tickets at Will Call to verify age.

Day of Event: 5:00 pm to 9:00 pm, Go to the Lobby of the Visitors Center (204 E Innes St.)  pick-up your glasses, corkscrew, walking map, and wristband. This can ONLY be picked up ON event day because everyone must be I.D.d to ensure the age restriction is met.

SOLD OUT!! – STAYING OVERNIGHT? Combine ‘Wine About Winter tickets with your Salisbury-Rowan County hotel or B&B stay and save! Book an overnight stay during WAW 2017 in Salisbury-Rowan County and get two (2) FREE tickets ($45 value). Visit www.visitsalisburync.com for more information about Rowan County.

Come Tickle Our Ivories

Join us on Friday, May 5th

for the kick-off of the
Come Tickle Our Ivories project.


The grand reveal of the

newest downtown pianos

will take place at 5:00 PM.

Piano locations to be announced.


Also enjoy a Cinco de Mayo Celebration with food trucks, music, dancing,
and family fun!


Hop Around Town