Bell Tower BREWFEST2022

Saturday, October 8

Join us in Downtown Salisbury for the first Bell Tower BREWFEST, in partnership with OctoberTour, to celebrate the art of craft beer, history and showcase our buzzing downtown on Saturday, October 8 from noon to 5 p.m.

This ticketed event will allow attendees 21 years of age or older to experience the diverse flavors offered by craft breweries from all over North Carolina. The weekend kicks off with Salisbury’s Best Busker contest, Buskers’ Bash, that celebrates the best local talent from musicians to dancers to magicians on Friday, October 7 from 5 p.m. to 9 p.m.

The festivities continue with the BREWFEST on Saturday at Bell Tower Green. Attendees will enjoy a variety of local and regional breweries, live music, food trucks, historic home tours planned by the Historic Salisbury Foundation and more. Though the Festival will be over at 5 p.m., join us for a FREE concert with a performance from 20 Ride – a Zac Brown Tribute band.

Enjoy a full weekend of fun, music, craft beer, entertainment, historic tours, shopping and more with friends and family in Downtown Salisbury, October 7-October 9.

Tickets are $50 per person for the BREWFEST or $75, which includes a combined ticket to the BREWFEST and Historic Homes Tour for OctoberTour (both Saturday & Sunday). *additional processing fees and tax not included.

Tickets include:

  • one (1) souvenir BREWFEST cup
  • tasting map
  • wristband
  • access to free tastings (4oz pours) from over 20 breweries

Ticket holders that purchase a combination ticket can visit the historic homes between the times of 10am – 5:30pm on Saturday, October 8 and noon – 5:30pm on Sunday, Ocotber 9.

AGE RESTRICTION: All ticket holders must be 21 years old or above. State issued photo I.D. showing date of birth required for each ticket holder in order to pick up your tickets (regardless of age). Each individual ticket holder must be present when checking in or purchasing tickets .

Online ticket sales will end at 9am on Saturday, October 8. Tickets can still be purchased the day of at Bell Tower Green (120 S. Church St.) from either of the tent locations.

This is a rain or shine event and no refunds.


Overnight Stay Package

Celebrate the best parts of fall in Rowan County with our Homes + Hops Overnight Stay & Play package. Earn free tickets to Historic Salisbury Foundation’s OctoberTour and Downtown Salisbury’s Bell Tower Brew Fest by booking your overnight stay in Rowan County! Learn more about the offer and how to book on Visit Rowan County, NC’s website!


  • Bhramari Brewing Co.
  • Brew and Feed
  • BrickTree Brewing Co.
  • Cabarrus Brewing Co.
  • Cider Bros, LLC dba Bull City Ciderworks
  • Four Saints Brewing Co.
  • Ghostface Brewing
  • Gizmo Brew Works
  • Goose and the Monkey Brewhouse
  • High Branch
  • Lost Province Brewing Co.
  • Lost Worlds Brewing Company
  • New Sarum Brewing Company
  • Salisbury Home Brew Club
  • Sidetracked Brewery
  • Southern Pines Brewing
  • TwoBoros Brewery


  • 9DayTrip, noon-2:00pm
  • Divided by Four, 2:30-4:30pm
  • 20 Ride, 5:00pm
Divided By Four
20 Ride

Thank you to our sponsors!!

To learn more about OctoberTour, the Bank Street Festival and see what homes are on the tour, click the button below.

Cheerwine and the City of Salisbury Switch to Virtual Cheerwine Festival

Virtual Cheerwine Festival Banner

After careful consideration and guidance from the Centers for Disease Control, as well as state and federal agencies, Cheerwine and the City of Salisbury, N.C., have decided to cancel this year’s Cheerwine Festival, originally scheduled for Saturday, May 16.

“Our main priority is the safety and health of not only attendees, but everyone involved with the Cheerwine Festival,” said Joy Ritchie Harper, vice-president of marketing for Cheerwine and fifth-generation founding family member. “This decision did not come easily, but we look forward to seeing all the people who travel from near and far to celebrate with us and our families at next year’s festival.”

“We were optimistic at the outset of recent events that there might be an opportunity to move forward with the Cheerwine Festival,” said W. Lane Bailey, Salisbury city manager. “After closely monitoring the situation since mid-March, we made the difficult call late last week to cancel the event. We appreciate the support from Cheerwine fans across the country as we all deal with the effects this pandemic has had on us all. We look forward to hosting the 2021 Cheerwine Festival.”

In place of the street festival, Cheerwine and the City of Salisbury will host a virtual Cheerwine Festival on Saturday, May 16, for fans to enjoy from the comfort of home. The online event will feature live virtual performances from the originally scheduled 2020 Cheerwine Festival bands. The Festival organizers will announce additional details, including how fans can join in and how to support your favorite Festival vendors and downtown Salisbury businesses, in the coming weeks.

And while festival attendees will have to wait until May 15, 2021 to celebrate in the streets of historic downtown Salisbury, Cheerwine is still debuting its 2020 Festival t-shirt as a way to raise funds for Rowan County United Way. All profits from the sale of the shirts will go to the organization’s Covid-19 Relief Fund.

The t-shirt’s original artwork is by Johnathan Marcus Woods, the grand prize winner of the inaugural Cheerwine Festival t-shirt design contest. Earlier this year, the family-owned soft drink invited all of its fans to submit their original designs for consideration.

“I really wanted to capture the joy and whimsy the Cheerwine brand embodies,” Woods says of the inspiration for his design. “I took inspiration from retro cartoons to add a feeling of nostalgia and familiarity to the design.”

He emphasized the cherry iconography and provided a playful, fresh visual take on the “Cherry” and its personality.

Wood’s t-shirt will be available at for preorders. For more information on Cheerwine, visit For further details about the cheerwine festival, visit

Cheerwine: Uniquely Southern

Created in 1917 by L.D. Peeler, Cheerwine is a one-of-a-kind soft drink with a unique cherry flavor. It is an iconic brand from Salisbury, North Carolina. Owned by the Carolina Beverage Corporation, the 103-year-old company is still privately owned and managed by the same founding family, five generations of whom have worked there. Cliff Ritchie leads Cheerwine as president and CEO. Available in supermarkets, restaurants, mass merchandisers and convenience stores in select states nationwide and For more information, follow Cheerwine on Facebook at or on Twitter and Instagram @drinkcheerwine

Holiday Night Out 2019

Snow flurries fly on E Fisher St for the biggest shopping night of the year!  Downtown shops and restaurants stay open late to offer the best options for that perfect holiday gift. Live music, free craft-making, hot cocoa, and carolers strolling throughout downtown make this special night all the more delightful.

Snow Ball Fights

Horse and Carriage Rides

Live Music

Activities for Kids

Shopping in Downtown

Carolers in downtown Salisbury

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